From the Field to the Boardroom

At Touchdown Strategy, building a business is like building a championship team it takes vision, strategy, discipline, and execution.

Our founder, Ryan Forrestal, blends the grit of a former college-level football player and coach with deep financial expertise as a CFO and business advisor.

Ryan launched his career inside a Fortune 500 company, building a foundation in corporate finance and high-performance organizations. He later served as the CFO for multiple family offices, managing over $50 million in assets. Notably, Ryan played a key role in the integration of a $1.1 billion public-to-private transaction, gaining invaluable experience in complex deal structures, capital markets, and execution at scale.

Beyond the boardroom, Ryan has partnered with countless small and mid-sized businesses to stop bleeding profits, engineer financial turnarounds, and drive sustainable growth. His unique perspective shaped by both Wall Street transactions and Main Street business transformations gives him the ability to help leaders see the field differently, anticipate challenges, and call the right plays.

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Our Track Record of Results

We don’t just advise we deliver measurable outcomes.

HVAC Company
HVAC Company


Improved gross margins from under 30% to over 40%, driving the business back to consistent profitability.

Professional Services Firm
Professional Services Firm

Increased free cash flow by $250,000 in less than 90 days through strategic cash management and operational adjustments.

Logistics Company
Logistics Company


Guided through acquisition financing and expansion strategies, positioning the business for 2x valuation growth within 3–5 years.

Manufacturing Business
Manufacturing Business

Boosted profit margins by 100% by improving financial reporting, cost visibility, and bank/lender relationships.

Multiple Small Businesses
Multiple Small Businesses

Built forecasting models, KPIs, and scalable financial processes that reduced dependence on owners and freed up time for growth.

Our Philosophy

Selective Partnerships:

We don't work with everyone. We recruit the right-fit clients the same way a coach recruits the right-fit players.

Selective Partnerships:
Results-Driven Approach:

Every strategy we implement is measured by tangible outcomes that directly impact your bottom line.

Results-Driven Approach:
Long-term Vision:

We build sustainable business practices that create lasting value, not just quick fixes.

Long-term Vision:
Transparent Communication:

We believe in clear, honest communication at every step of our partnership.

Transparent Communication:

The Touchdown Difference

Coach-inspired leadership

We translate lessons from the field into frameworks for business performance.

Proven financial expertise

Decades of experience in CFO roles, M&A, and advisory across multiple industries.

Results-first approach

Every client story ties back to measurable improvement in profit, cash flow, or enterprise value.

The Business Health Scorecard

Every company has strengths and weaknesses, but most leaders don’t have a clear way to measure them across all areas of the business. That’s where our Business Health Scorecard comes in

This proprietary framework evaluates the seven core areas every business must master:

1

SALES
  • Pipeline health
  • Conversion rates
  • Revenue growth

2

MARKETING
  • Lead generation
  • Brand positioning
  • ROI

3

OPERATIONS
  • Efficiency
  • Scalability
  • Delivery consistency

4

HR & CULTURE
  • Engagement
  • Retention
  • Leadership depth

5

FINANCE
  • Cash flow
  • Margins
  • Capital readiness

6

ACCOUNTING
  • Accurate reporting
  • Systems
  • Compliance

7

ORG STRUCTURE
  • Role clarity
  • Accountability
  • Decision flow

Let’s Build Your Winning Season

Your business deserves a clear game plan and a trusted advisor to help execute it. At Touchdown Consulting, we don’t just give advice we help you move the chains, score, and win.